Owlberts Smart Abode
Do YOUR fellow coffee enthusiasts know the following yet?

Coffee and Coke! Soda Paradise Unimaginable! Those Lucky Europeans!

This just in!

Coca-Cola Co. and Italian coffee maker Illycaffe SpA plan a joint venture to introduce premium ready-to-drink coffee beverages in 10 European countries in April.

The companies said Thursday they have finalized the venture.

The products, which will be offered in cans, include: Caffe, a chilled espresso-based coffee with no milk; Cappuccino, an Illy espresso blended with milk and dark cacao; and Latte Macchiato, a smooth Illy espresso with milk.

The Illy agreement is significant for Coca-Cola because the ready-to-drink coffee category is a fast-growing segment, and PepsiCo has held the top spot in the U.S. through a joint venture with Starbucks. Coca-Cola has deals with Caribou and Godiva for ready-to-drink coffees, but Illy provides another opportunity to grab market share …..MORE…..

Talk about paradise in a coffee cup….. :)

There’s other coffee sodas of course - check out:

ThankYouVeryMuch!

Owlbert

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ps - and speaking about coffee soda:

CAFFEINE Shirt NEW LG BLK coffee molecule pop art soda


2008 Marriott CYPRESS HARBOUR Soda Coffee Mugs (2)


Soda,Coffee and Snack Vending Machine deal

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This entry was posted on Thursday, March 27th, 2008 and is filed under Coffee News.

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